Surfbrand
O’Neill
Lifestyle
united in sun and snow
united in
sun and snow
The
surf brand
The surf roots are the main design element.
Jack O’Neill, a passionate surfer, had a problem: In his hometown of Santa Cruz in Northern California, the sea rarely gets warmer than +9 degrees C. So it was a matter of riding the waves for longer without freezing to death. His obsession led the technical illustrator to experiment with a wide variety of materials. 1952 – Jack O’Neill patented the wetsuit – which revolutionized all sporting activities in the water.
In order to present the right outfit after surfing on the beach, a small beachwear line was developed, which provided the foundation for O’Neill Sportswear. Today the O’Neill collections are divided into several segments – a spring / summer and a fall / winter collection. One of Jack’s most famous quotes is “Snow is only frozen water” and with that he combines almost all board sports. Although the surfing roots are still a key design and image element in these collections, the O’neill brand is establishing itself not only as an absolute top surfing brand but also as a top winter brand.
Brand Facts
O'Neill Insights
Headquarters
in the Netherlands
37 years
successful teamwork
Quality
The premium winter clothing is equipped with GORE-TEX 2L and PrimaLoft® Black.
Innovation
The O’Neill Biofield Jacket is the most innovative, biodegradable outdoor jacket.
Sustainability
O’Neill Blue focuses on sustainable materials that protect the oceans.
Environment
Environmentally friendly production
Brand
sales
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